By now, you’ve probably seen this year’s inspiring list of Trendsetter finalists. Now, we would like to give you a chance to get to know these amazing contributors a little bit better. Below you will find each of Trendsetter categories followed by the finalists in each of these categories, to learn more simply click on the category and you be taken to a page that will have more detail about why this person/business was selected as a Trendsetter and what they have done and are doing to move the Berkshires forward. Enjoy!
Comprehensive Marketing Campaign
In the category of Comprehensive Marketing Campaign, we recognize a creative and effective marketing campaign that uses paid, earned, and owned media to achieve measurable results. The finalists are:
- Berkshire Theatre Group, 90th Anniversary Celebration
- Community Access to the Arts
- Greylock WORKS
- The Mastheads
Creative Economy Standout
In the category of Creative Economy Standout, we recognize a creative program, product or entrepreneur demonstrating original and effective methods of production, unique design, or significant impact on the Berkshires’ creative economy. The finalists are:
- B&B Micro Manufacturing, Inc.
- Dr. Lisa Donovan, Massachusetts College of Liberal Arts
- Framework
- The Stationery Factory
- WAM Theatre
Growing/Advancing the Berkshire Economy
In the category of Growing/Advancing the Berkshire Economy, we recognize a project that attracts new residents, creates new jobs, or benefits the workforce for a single employer, employee segment, or the region as a whole. The finalists are:
- Berkshire Agricultural Ventures
- Moresi & Associates / NORAD MILL
- The New Taconic High School
- Interprint USA
Newcomer of the Year
In the category of Newcomer of the Year, we recognize a person or company that relocated to or opened in the Berkshires since January 1, 2017, and has already made a significant impact on the region. The finalists are:
- Berkshire Scenic Railway Museum – Hoosac Valley Train Rides
- Allyn Burrows and Adam Davis of Shakespeare & Company
- Nonprofit Center of the Berkshires
- David York of Museum of Dog / Bowlin’ on the River
Nonprofit Impact
In the category of Nonprofit Impact, we recognize a program that demonstrates excellence in providing an educational experience and/or enhancing the quality of life in the community. The finalists are:
- Berkshire Botanical Garden
- Berkshire Children & Families
- Hillcrest Educational Centers
- Mass Audubon Berkshire Sanctuaries
- The Brien Center
Under 40 Change Maker
In the category of Under 40 Change Maker, we recognize a community member under 40 with proven leadership, team building, and problem-solving skills and who has a heightened awareness of key issues affecting Berkshire County. The finalists are:
Entrepreneur/Visionary of the Year
And In the category of Entrepreneur/Visionary of the Year, we recognize a Berkshire business founder/owner whose company, organization or project has made a significant impact in their industry. The finalists are:
- Stephen Boyd of Boyd Technologies / Berkshire Innovation Center
- Becky and Caleb Miner of Miner Combat
- The founding Partners of TOURISTS Welcome
- Laura Shack of Firefly, 20 Railroad, and DOLA
Now that you have been inspired be sure you join us at Celebrate the Berkshires on September 13th to honor these great finalists and to find out the winner in each category!
