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1Berkshire is your ultimate partner in elevating your business, nonprofit, or start-up. Whether you’re just launching or looking to expand, our powerful advertising solutions connect you with the right audience.
From eye-catching digital promotions to impactful print placements, we put your brand in front of engaged customers and patrons—targeting our key visitor markets of New York, Boston, and beyond. Ready to amplify your visibility and make a lasting impression? Let’s get you noticed!
Maximize your exposure to visitors planning their trip to the Berkshires by advertising on berkshires.org, the site that comes up first when searching the Berkshires. The berkshires.org Media Kit outlines each of our digital advertising opportunities on the official tourism website of the Berkshires. From ad placements to target audiences to pricing and rates, this media kit is your roadmap for all digital advertising opportunities through 1Berkshire.
2025-26 Media KitOne of the most impactful ways to attract patrons is through 1Berkshires’ branded eblasts that target visitors who have expressed interest in visiting the Berkshires. These campaigns tell the story of the Berkshires, encouraging visitors to plan travel and book experiences, and then put your business front and center. Themes include seasons, specific reasons to travel, and promotion of the shoulder seasons. Reach ranges from 70,000+ opt-in subscribers to more than 200,000 New Yorkers and Bostonians who have requested travel info.
Media ScheduleDid you know that 4 out of 5 visitors use The Official Guide to plan travel to the Berkshires? The Guide is 128 pages, consisting of 1Berkshire member listings, visitor-enticing editorials, and eye-catching advertisements for your business or nonprofit. As an Enhanced member of 1Berkshire, you receive a listing, which includes business name, contact information, and a 30-word description. You can maximize your reach by purchasing an additional ad. Stand out in 55,000 printed copies distributed across 500 Berkshire locations and mailed to thousands of visitors nationwide by request. The Guide is promoted across 6 social media channels to more than 80,000 followers. The Guide is also included in 2.7M email sends to NYC, Boston, the Berkshires and other locations. View the Official Berkshires Guide and Brochures Media Kit for print advertising opportunities, ad sizes, and rates. Space is limited. Don’t miss this opportunity to be placed directly into the hands of new and repeat visitors.
See the GuideThe Berkshire Winter Brochure offers a glimpse into the true magic of winter in the Berkshires. Visitors and locals alike can discover all that the season has to offer—from outdoor adventures and breathtaking views to world-class art, exceptional dining, and more. Winter is the perfect time for friends, couples, families, and groups to visit the Berkshires—or rediscover the beauty of their own backyard.
Are you interested in highlighting your business in a future Berkshire seasonal publication? Contact the 1Berkshire Marketing Team for more information!
The Media Schedule provides a detailed breakdown of our content calendar to help you strategically plan your ad placements. We also offer flexible advertising options to suit your goals. You’ll find a clear breakdown of our opportunities, ad types, audience, impressions, and pricing.
View the scheduleOur sales team is ready to help you make the most of your advertising budget. Contact us for tailored assistance and to book your ad or advertising package. Now is the time to let 1Berkshire help promote your business, nonprofit, or startup. Send an email to sales@1berkshire.com or Contact Us below.
Reach Out TodayBerkshire County is shaped by its hills, lakes, and valleys. By music, dance, and theater. By art, literature, and history. It is shaped by farmers, entrepreneurs, and technicians. It is shaped by those who were born here, those who have visited or moved here, and those who have returned here. In the end, it is Berkshire County’s profound sense of place that defines its brand as a recognized region.
In the end, it comes down to this: 1Berkshire exists for Berkshire County and is shaped by Berkshire County—by its people, its history, its resilience. By its culture, its beauty, and its potential. And it is precisely here that we find why 1Berkshire exists: to simultaneously preserve, position, and promote Berkshire County’s profound sense of place.
We hope you will join us in this important work.
Have questions? We totally understand. We love connecting with our people. Please reach out, and we’ll be happy to help however we can.
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Marketing Department