For additional information, please contact:
Christine Hoyt
1Berkshire Director of Member Services
choyt@1berkshire.com
FOR IMMEDIATE RELEASE
September 30, 2021 – Berkshire County, MA – 1Berkshire is happy to announce that former Governor Jane Swift, a native of North Adams, has accepted the invitation to be the 2021 Fall Foliage Parade parade announcer. After a year when we were incapable of presenting this time honored tradition, we are excited to have such an esteemed figure join us in welcoming the Fall Foliage Parade back to the Berkshires.
“Governor Jane Swift’s list of accolades, achievements, milestones, and superlatives is unparalleled,” said Mayor Tom Bernard of North Adams. “She is a champion and role model for women in leadership and public service, and an inspiring example in this year when we will elect the first woman mayor in North Adams’ history. Governor Swift continues to use her voice to speak on issues that matter to people here in the Northern Berkshires and I’m so excited that she will be the voice of this year’s Fall Foliage Parade.”
Look for Swift in the grand stand on Main Street in North Adams this Sunday October 3rd as the parade kicks off on its new shorter route at 1:00pm. Having her voice be that of the 2021 parade will bring a little something extra to this decades long tradition.
Jane Swift stated, “It is an honor and thrill to be the announcer at this year’s parade. Some of my best memories are marching in this parade as a child carrying a banner all the way through my political career. I hope I can convey that joy to those marching and watching from our beautiful Main Street!”
For more information about the Fall Foliage Parade visit 1berkshire.com/events/fall-
About 1Berkshire
1Berkshire is a county-wide organization focused on economic development and promotion of the region as a preferred place to visit, to live, and to grow a business. It provides programs that connect businesses with each other and with potential customers and works to develop future leaders and support entrepreneurs. For more information, visit 1Berkshire.com.