Advertising2024-12-16T09:58:08-05:00

Advertising

Join us in promoting the Berkshires and your business. We have a variety of ways you can showcase your venue online and in print, both within the Berkshires and out in our primary destination marketing target markets of NYC and Boston. Ask us how we can help you get your business noticed.

Ways to Advertise with 1B

MEDIA SCHEDULE & PRICING

Our Media Schedule is your roadmap to maximizing your reach and effectiveness. It provides a detailed breakdown of our content calendar to help you strategically plan your ad placements. We also offer flexible advertising options to suit your goals. You’ll find a clear breakdown of our opportunities, ad types, audience, impressions, and pricing. Our Media Schedule gives you the tools to time your campaign for maximum impact. View the 2025 Media Schedule here.

Print Advertising

Did you know that 4 out of 5 visitors use The Official Guide to The Berkshires to plan travel to the Berkshires? The Guide is 128 pages consisting of 1Berkshire member listings, visitor-enticing editorials, and advertisements for YOUR BUSINESS. View the Official Berkshires Guide and Brochures Media Kit for print advertising opportunities, ad sizes, and rates. Space is limited. Don’t miss this opportunity to be placed directly into the hands of new and repeat visitors. View the 2024 Guide and Brochures Media Kit here. 

Maximize your exposure to visitors planning their trip to the Berkshires by advertising on berkshires.org, the site that comes up first when searching the Berkshires. The berkshires.org Media Kit outlines each of our digital advertising opportunities on the official tourism website of the Berkshires. From ad placements to target audiences to pricing and rates, this media kit is your roadmap for all digital advertising opportunities through 1Berkshire. View the 2025 berkshires.org Media Kit here. 

Let us help you create a comprehensive, customized advertising package designed around your unique needs and goals! Whether it’s through web, digital, print, e-communications, or more, our broad reach ensures you connect with all the right audiences. Our bundled packages offer great value, helping you maximize your budget by saving on overall costs. Contact our Sales Team today for personalized options and take your advertising to the next level!

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Why Advertise with 1B

FY24 METRICS: BY THE NUMBERS

See the ways 1Berkshire promotes the region, grows local business, and forges connections through the FY24 metrics.

ADVERTISING EDUCATION SESSION

On October 28, 2024, the 1Berkshire Marketing Team hosted an Advertising Educational Session for members. The session covered topics including the basics of advertising, 1Berkshire’s approach to promoting the region, and the ways to include 1Berkshire opportunities into your marketing plan.

The Berkshires Brand

LIFE IS CALLING LOGO PACK

Entrepreneurs, artists, travelers, and more are all coming to the Berkshires to innovate, thrive, and explore. Be a part of the story. Utilize the Life is Calling logos on your marketing materials to identify yourself with the Berkshires brand.

This campaign belongs to all of us. Reuse this asset in your own materials. Share the link on social media or download and embed it into your website.

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