About Elizabeth Avery

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So far Elizabeth Avery has created 97 blog entries.

Tourism is the 3rd Largest Industry in Massachusetts

Massachusetts business owners told 22News they rely on tourism to help bring shoppers to their businesses. Visitors to the state spent $20.2-billion on lodging, meals, transportation and retail in 2015. Read more about Massachusetts tourism here >>  

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Berkshire Bank Receives Six Marketing Awards

Berkshire Bank, America’s Most Exciting Bank®, is excited to announce that it was recently honored with six awards for community engagement and marketing of leading edge products. The Bank was recognized at the Financial Marketing Awards in Newport, RI and the New England Financial Marketing Awards in Burlington, MA; both events took place in

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Our Opinion: Eversource Rate Increase Would be Bad for Business

Eversource Energy will go before the Department of Public Utilities Monday with a rate hike request that Jonathan Butler, the president and CEO of 1Berkshire, warns that for Berkshire businesses could "take away growth potential for decades." We don't see that as hyperbole. Read more about the Eversource rate increase here >> 

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Attractions, Services Spur Lenox Building Boom

The temperature was in the teens and the wind chill factor was frigid on a recent day when town officials arrived at the construction site of the Brushwood Marriott Hotel in Lenox, but Colin Toole and Mayur Desai wanted photos taken outside the entrance to show off the building’s unusual French empire design. Read

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Western Mass. Tourism Councils Offer Treats at Statehouse Event

Massachusetts' 16 regional tourism councils visited the Statehouse on Thursday to showcase locally produced goods. The tourism industry in Massachusetts accounts for 135,000 jobs and 23.5 million visitors, according to industry numbers. In 2015, visitors spent $20.2 billion in the state, yielding $1.3 billion in local and state tax revenue. Read more about Tourism

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Canyon Ranch CEO Committed to the Future

With the recent retirement of Canyon Ranch's founders, the group of ultra-luxurious wellness resorts and spas is under leadership dedicated to meeting and beating any competitive threats in the burgeoning health-oriented segment of the hospitality industry. Read more about Canyon Ranch here >>  

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What brings a top-notch global executive to The Berkshires?

What drove General Motors' first female corporate executive to pitch her tent at Canyon Ranch after 30 years traveling the world for the Detroit-based automaker? As Susan Docherty tells it, her globetrotting career, including vice-president of sales and marketing, involved 20 moves and temporary homes in five different countries. including 10 years in Europe.

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Recruiting Millennials: Bringing Skill Sets to the Workforce

The week before Grace Clark was scheduled to fly to China last summer to take a job teaching English for a year she received a phone call from the Massachusetts Museum of Contemporary Art. Jodi Joseph, Mass MoCa's director of communications, was on the line offering the 24-year old Minnesota native an internship in

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Five Millennials Give Their Take on Navigating the Berkshire Economy

I first came to the Berkshires from Ethiopia in the fall of 2010 to pursue a high-quality education. After spending four years as an international student at Williams College in picturesque Williamstown, I graduated with a liberal arts degree in economics in 2014. After graduation, while many of my classmates sought more traditional careers

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